‘Rice Paper’ a Vietnamese eatery based in Barcelona, are looking to branch out their food business, from a pop-up street market stall to a brand new perminant eatery in town. They are known for their coffee and for their Vietnamese street food, using fresh ingredients with a modern twist. They would like you to create some bespoke, illustrations for their window to reflect their exciting new business venture.
The client would like you to go for a playful and modern illustrative approach to the designs. The illustrations must be created as vectors so they can be used in multiple size variations. Due to printing limitations, the client would like you to use a maximum of three colours. As it’s an independent business the client is after something which looks individual and which will make them stand out against their competitors and is clearly not a chain.
To kick off the project, investigate illustrators and designers that you like and come up with a fun, contemporary design to draw in new customers to the brand. Remember to check out some typical Vietnamese foods in your research to ensure your designs will be in fitting with the new eatery! After your research stages, start sketching your ideas up and scan ’em in!!! To complete the project, pop the designs into some window mockups to showcase your awesome work. Have fun!